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ALEX OTAOLA
GRAPHIC DESIGN
HAND
Magicommerce proudly presents the custom hand fan design created for Alex Otaola’s campaign for Mayor of Miami-Dade. This unique promotional item combines practical utility with vibrant campaign messaging, designed to cool down the heat while heating up support during Otaola’s outdoor events and rallies.
The fan design is instantly striking with its bold, red color and prominent campaign logos. It features a clean, eye-catching layout with Alex Otaola’s name and mayoral aspirations prominently displayed. The phrase “Let’s do it differently” underscores his campaign motto, inviting engagement and curiosity from the public.
What sets this fan apart are the integrated QR codes linking directly to Otaola’s campaign website and social media pages, including Instagram and Twitter. This clever integration not only increases the fan’s utility but also enhances voter interaction, driving digital engagement through a physical medium.
Constructed from sturdy materials, the fans are designed to withstand multiple uses throughout the campaign season, ensuring that they remain a lasting symbol of the candidate’s message and resilience. The choice of materials reflects our commitment to quality and sustainability, aligning with the campaign’s modern and forward-thinking brand identity.
Distributed during key campaign rallies and events, these fans served as both functional tools and effective promotional items. They were particularly well-received in Miami-Dade’s warm climate, providing relief from the heat while keeping the campaign’s message in voters’ hands—literally.
At Magicommerce, we excel in crafting campaign merchandise that marries aesthetic appeal with practical functionality. This project showcases our ability to deliver innovative solutions that engage communities and support our clients’ goals.
